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BTB: Raise the Dead April 29 2018

Today's episode of Behind the Blend may feel a bit out of season, but it's a particularly chill and blustery April morning and I've been thinking a lot about death and seasonal shifts lately. So, for today's foray into synesthetic perception, I would like to introduce you to an old Friday Afternoon fave: Raise the Dead. 


Raise the Dead

The inspiration:This blend was originally commissioned by our...

How does it taste? (Love) June 22 2016

As you probably know, I perceive the world with my taste buds. My dominant form of synesthesia is Lexical-Gustatory. This means I literally taste words, ideas, feelings, personalities, etc. The overwhelming majority of my blends are direct translations to leaf of the flavors my brain-mouth is experiencing. Today, I wanted to share with you the way I experience one particular flavor profile: Love.

T...

Synesthesia And Blending As Sensory Art April 18 2013

I am frequently asked how I get ideas for my blends. Where does my inspiration come from? Which comes first, the blend or its name?

I'm proud of how original my blends are, and how different from blends you'll find by any other company. This is largely due to the fact that I have synesthesia(meaning my senses are cross-wired and abstract concepts, personalities, colors, weather, etc. all translate...